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Chicken Groupies
A flock of Chick-fil-A faithful
"The line of people willing to wait through the night outside Chick-fil-A was clear evidence of the incredible marketing power of a finely turned chicken sandwich - and the irresistible draw of a crisp plate of waffle fries.
The $26,000 in free food probably didn't hurt much, either.
"There are groupies who travel from one opening to the next," said Jerry Johnston, senior manager of public relations at Chick-fil-A headquarters in Atlanta. "And it's not uncommon to have folks in line who've done these three or four times."
The lucky first 100 in line will get a free coupon good for a free meal every week for the next year - a $260 value.
Some came with tents, sleeping bags, lawn furniture and portable generators."
"The line of people willing to wait through the night outside Chick-fil-A was clear evidence of the incredible marketing power of a finely turned chicken sandwich - and the irresistible draw of a crisp plate of waffle fries.
The $26,000 in free food probably didn't hurt much, either.
"There are groupies who travel from one opening to the next," said Jerry Johnston, senior manager of public relations at Chick-fil-A headquarters in Atlanta. "And it's not uncommon to have folks in line who've done these three or four times."
The lucky first 100 in line will get a free coupon good for a free meal every week for the next year - a $260 value.
Some came with tents, sleeping bags, lawn furniture and portable generators."