Mornings SUCK. It's not Folgers' that's all HappyHAPPYhappyLOUD, it's the rest of the world. And the morning in general.
Coffee makes it so you can *tolerate* the obnoxiousness of it all.
The creative team behind the ad understands that it's an obnoxious ad; but they're recognizing that there's nothing that can be done about the HappyLOUD "Go Get 'em, team, Rah-rah!" perky-morning-traffic-girl, and the best you can do is put up with it -- and coffee helps.
I think it's a *great* ad: it gets the point accross, and no-one is going to forget the brand name anytime soon.
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Folgers' *UNDERSTANDS*!!!!!
Date: 2006-06-19 02:53 pm (UTC)Coffee makes it so you can *tolerate* the obnoxiousness of it all.
The creative team behind the ad understands that it's an obnoxious ad; but they're recognizing that there's nothing that can be done about the HappyLOUD "Go Get 'em, team, Rah-rah!" perky-morning-traffic-girl, and the best you can do is put up with it -- and coffee helps.
I think it's a *great* ad: it gets the point accross, and no-one is going to forget the brand name anytime soon.